Excessive-performance blockchain ecosystem Zilliqa has invested in XCADEMY, described as a web-based and cellular YouTube academy. The funding is a part of a partnership the place Zilliqa and XCADEMY plan a blockchain-based influencer economic system, permitting content material creators to monetize their content material and incentivize consumer engagement by tokenization.
XCADEMY is anticipated to make the most of Zilliqa for the creation of a token economic system by permitting content material creators to launch their very own native tokens on the Zilliqa blockchain. The partnership hopes to permit influencers to reward and incentivize their viewers straight on YouTube at video playback and through engagement occasions.
Colin Miles, Co-CEO and Chief Industrial Officer of Zilliqa, stated the way forward for the blockchain ecosystem rests on modern initiatives that may bridge the hole between the trade and people outdoors of it:
“XCADEMY’s enterprise mannequin is a stable instance of how blockchain-as-a-service goes mainstream, serving to folks outdoors the crypto and funding realm with their enterprise and brand-building efforts. Given its real-world usability and the sheer variety of content material creators on YouTube, we count on this to generate an excessive amount of exercise on our blockchain and welcome a mess of recent Zilliqa-powered tokens.”
Oliver Bell, XCADEMY founder, stated he has seen first-hand how the Zilliqa group has developed a platform that may scale as required with mass transaction quantity.
“Selecting to work with them got here naturally to us at XCADEMY as we leverage blockchain to resolve a serious drawback throughout the content material creator house whereas in flip, driving utility of the platform. We see a novel alternative to bridge the hole between cryptocurrency and the true world, because of the mass attain of XCADEMY’s influencers and past. Widespread adoption is the true check for any rising know-how — XCADEMY gives mainstream audiences with the power to have interaction with blockchain with out even realising it.”
In 2019, Zilliqa turned the primary public blockchain platform to be constructed on sharded structure, with sensible contracts written within the platform’s programming language, Scilla.